About

A consultancy you hire when the deck is done.

HeuristicLabs is a small, senior team of engineers and architects. We build GenAI, data, and product systems for companies from small business to enterprise — and hand them over working.

Who we are

We are operators, not advisors. Every senior on our team has shipped systems they were on call for. That changes what we recommend — and what we refuse to recommend.

We work in small, embedded squads — usually two to five people — alongside your engineers, not parallel to them. The goal isn't a final report. It's a system in production and a team that can extend it without us.

We say no a lot. To unnecessary rewrites. To frameworks chasing hype. To scope that won't survive the next planning cycle. That's the part of the job most consultancies skip.

What we believe

Four convictions that shape every engagement.

  1. 01

    Working code beats clever decks.

    If a recommendation can't survive contact with production, it isn't a recommendation — it's a wish. Our deliverables run.

  2. 02

    Your team is the customer, not the audience.

    We write code, ADRs, and runbooks your engineers will own the day after we leave. No black boxes, no lock-in.

  3. 03

    Pick the boring tool that fits.

    We ship what your team can maintain on a Tuesday at 2 a.m. — not what looks impressive in a conference talk.

  4. 04

    Outcomes are the only metric that counts.

    Hours billed, slides delivered, frameworks adopted — none of it matters unless something measurable changes for the business.

What we do

Six capabilities. One team.

See all capabilities

GenAI Consultancy · Digital Experience · Software & API Engineering · Data Modernization · Cloud & Performance Engineering · Observability.

Headquartered in

Kolkata, India — working with teams worldwide.

Have a project in mind?

Tell us what you're trying to ship — we'll take it from there.